Small tools for the numbers before you build

Three quick checks from the book, in the order you'd use them: which race you're running, what to charge, and how many yeses that price needs. Everything runs in your browser and nothing is sent anywhere.

Chapter 2 · Quiz
Which race are you in?

Side product, new venture or credibility play. Eight questions about what you want and what your week allows.
Take the quiz →
Chapter 6 · Calculator
What should you charge?

The model from how often the problem comes back, the number from what it costs people today, and a sentence to say it out loud.
Find your price →
Chapters 5 and 6 · Calculator
How many yeses do you need?

Price times realistic customers. See whether your idea is a hobby, a holiday, a salary, or Porsche money.
Do the math →
Chapters 2 to 12 · Printable
The templates

The five-question filter, the conversation guide, the one-page concept and launch thresholds, free to print or type into.
See the templates →

Which race are you in?

What should you charge?

How many yeses do you need?

The templates

Out now. Read it this weekend.